16 Mar 2009
In 2009, people celebrating the Irish-inspired holiday are projected to spend an average of $32.80 on decorations, food and beverage, and festive attire, compared with an average spend of $35.04 in 2008.
Even young adults (18 to 24), who are famously eager to celebrate St. Patrick’s Day and often suffer for it the next day, are planning to spend less, decreasing from an average spend of $42.20 last year to $36.05 this year.
Less Green on St. Patrick’s Day - eMarketer
